17th January 2023

Learn How to Obtain Backlinks for Your E-Commerce Site

Are you an e-commerce business owner looking to improve your website’s visibility? Building backlinks can be a great way to boost your site’s ranking and gain more organic traffic.

Backlinks are links on other websites that link to your own. They are seen as votes of confidence in your content, which can lead to better search engine rankings. Unfortunately, not all backlinks are created equal. Search engines will check the quality of the backlink and give more value to those from reputable sites.

If you want to increase the visibility of your e-commerce site, obtaining quality backlinks is essential. So how do you go about doing this? Read on for our guide on obtaining effective and professional backlinks for your e-commerce site.

Key Takeaways From This Article:

  • Understand the importance of backlinks for e-commerce sites.
  • Research and identify websites that are relevant to your niche.
  • Reach out to these websites and offer them something in exchange for a link back to your site.
  • Create content that is valuable and shareable, such as blog posts or infographics, to attract more links from other sites.
table with boxes and mockup laptop screen online 2021 09 02 07 22 45 utc2

Are you an e-commerce business owner looking to improve your website’s visibility? Building backlinks can be a great way to boost your site’s ranking and gain more organic traffic.

Backlinks are links on other websites that link to your own. They are seen as votes of confidence in your content, which can lead to better search engine rankings. Unfortunately, not all backlinks are created equal. Search engines will check the quality of the backlink and give more value to those from reputable sites.

If you want to increase the visibility of your e-commerce site, obtaining quality backlinks is essential. So how do you go about doing this? Read on for our guide on obtaining effective and professional backlinks for your e-commerce site.

Key Takeaways From This Article:

  • Understand the importance of backlinks for e-commerce sites.
  • Research and identify websites that are relevant to your niche.
  • Reach out to these websites and offer them something in exchange for a link back to your site.
  • Create content that is valuable and shareable, such as blog posts or infographics, to attract more links from other sites.
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What are the benefits of backlinks for an e-commerce site?

Backlinks can be incredibly beneficial for an e-commerce site. They can help to increase visibility, improve search engine rankings, and drive more organic traffic to your website. Quality backlinks from reputable sites can also help to build trust and credibility with potential customers.

Having quality backlinks from other websites is a great way to show that your content is valuable and trustworthy. This can lead to more customers and more sales for your e-commerce business.

How do you get backlinks for an e-commerce site?

There are a few different ways to obtain backlinks for your e-commerce site. Here are some of the most effective methods:

  1. Guest Posting – Reach out to other websites in your industry and offer to write a guest post for them. This will give you a link back to your site, as well as exposure to their audience.
  2. Directory Listings – Submit your website to online directories and review sites. This will give you a backlink and help potential customers find your business more easily.
  3. Social Media – Use social media platforms like Twitter, Facebook, and Instagram to promote your e-commerce site and gain backlinks from other users.
  4. Link Building Reach out to other websites and offer to exchange links with them. This will give you a backlink from their site, as well as a link from yours.
  5. Content Marketing – Create high-quality content that is relevant to your industry and share it on your website and social media channels. This will help to attract more organic traffic and potential backlinks.

By following these steps, you can start to build quality backlinks for your e-commerce site and improve its visibility in search engine results.

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What types of content should I use to get natural backlinks?

When it comes to obtaining natural backlinks, content is key. Creating high-quality, relevant content that is engaging and informative can help to attract more organic traffic and potential backlinks.

When creating content for your e-commerce site, focus on topics that are related to your industry and provide value to your readers. This could include blog posts, tutorials, infographics, videos, or even podcasts.

By creating content that is interesting and informative, you can start to build a reputation as an authority in your industry. This will help to attract more organic traffic and potential backlinks from other websites.

You can also use social media platforms to promote your content and gain more exposure. Share links to your content on Twitter, Facebook, Instagram, and other social networks to reach a wider audience.

By creating content that is interesting and informative, you can attract more organic traffic and potential backlinks to your e-commerce site.

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Are there any rules to follow when doing link-building for e-commerce sites?

Yes, there are a few rules to follow when doing link-building for e-commerce sites. Here is an overview of the most important ones:

  1. Quality over Quantity – When it comes to link building, focus on quality rather than quantity. Aim to get backlinks from reputable websites that are relevant to your industry and have high domain authority.
  2. Avoid Spam Links – It’s important to avoid spammy links from low-quality websites. These can actually hurt your website’s rankings and reputation.
  3. Monitor Your Links – Regularly monitor the backlinks you have obtained to make sure they are still active and relevant.
  4. Use Anchor Text – When building backlinks, use anchor text that is relevant to your website and industry. This will help search engines understand the context of the link and improve your rankings.
  5. Diversify Your Links – Don’t just focus on one type of link-building strategy; diversify your links by using a variety of methods such as guest posting, directory listings, and social media.
  6. Monitor Your Competitors – Keep an eye on your competitors’ link-building strategies to get ideas and stay ahead of the game.
  7. Use Relevant Keywords – When creating content for link-building, use relevant keywords that are related to your industry and website. This will help search engines understand the context of the content and improve your rankings.
  8. Follow SEO Best Practices – Make sure to follow SEO best practices when building backlinks. This includes using descriptive anchor text, avoiding duplicate content, and using no-follow tags where appropriate.
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Can I buy backlinks for an e-commerce site, or should they be organic?

If you don’t trust the source of the backlinks, it is not recommended to buy backlinks for an e-commerce site. Buying backlinks can be a risky strategy, as it can lead to penalties from search engines if the links are deemed to be of low quality or spammy. Additionally, buying backlinks does not guarantee that they will remain active and relevant over time.

On the other hand, Organic link-building is much safer and more effective in the long run. Organic link-building involves creating content that is interesting and informative and then promoting it on social media platforms and other websites. This will help to attract more organic traffic and potential backlinks from other websites.

So, it is generally recommended to focus on obtaining high-quality organic backlinks. Buying backlinks can be risky as they may not be of good quality and could even harm your website’s rankings and reputation.

Also, Organic backlinks are usually more reliable and beneficial for SEO purposes. They are also more likely to come from reputable websites that are relevant to your industry.

6082b17fdd180886ed09009e SaaS market overview

Conclusion

Backlinks are an essential part of any successful e-commerce site. They can help to increase visibility, improve search engine rankings, and drive more organic traffic to your website.

And when it comes to different link-building for an e-commerce site, it is important to be strategic and focus on quality over quantity. Make sure to diversify your backlinks by using a variety of methods such as guest posting, directory listings, and social media. Monitor your competitors’ link-building strategies to get ideas and stay ahead of the game.

Author: Neil James - SEO Scientist
Neil James is one of the worlds leading SEO Scientists & SEO experts. With over 20 years of experience in the SEO and digital marketing niches. He has thousands of top rankings to his name. That Cover more than 1000 different niches and more than 15 different languages.

Neil prefers to keep his knowledge to himself and not publicly broadcast it. Ensuring that his SEO secrets are not attracting negative attention. As there is no glory in publicly broadcasting to search engines 'how to do it' or 'how you did it'. Those are the actions of idiotic people and Neil is most certainly not one of them!

Neil also has his own unique data crawlers, developed over two decades. To gather information about ranking websites and algorithm shifts. Which provides him with the scientific data, needed to keep him ahead of the game. After all, SEO is a science and Neil likes to approach it from a scientific perspective. Working always under privacy agreements, to ensure his methods are never exposed to 3rd parties.

Furthermore, for many years Neil was the secret ingredient to many blue chip and multi-billion dollar corporations. Producing their rankings for some of the biggest keywords on the planet. He also consults to some of the biggest SEO agencies out there. Helping them to rank their customers sites and creating a sustainable internal SEO plan for them. And helping them optimize their internal work flows. Saving them mega money along the way. 

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